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Netflix Star Marie Kondo Now Sells Us Shit We Don’t Need

Igor Beuker - December 4, 2019

A few years ago my family suddenly labeled me as a semi-hoarder. Oh boy, have they terrorized me with ‘The Life-Changing Magic of Tidying Up’ by Marie Kondo. The process that should ‘spark joy’...

Retail & eCommerce

New Retail Record: Alibaba Singles Day 2018 Hits $30.8 Billion

Igor Beuker - November 12, 2018

On Singles Day 2018 China’s e-commerce giant Alibaba smashed all worldwide digital shopping and retail records, hitting the staggering amount of $30.8 billion in online sales. In just 24 hours! That topped the $25.3...

Retail & eCommerce

Why Amazon Is A Search Engine That Will Take On Google?

Igor Beuker - September 22, 2015

Forget about the search engines from Yahoo! and Microsoft, it is Amazon who will take on the mighty search mogul Google. Why the hell Amazon? A story for the nonlinear minds… Because like no...

Retail & eCommerce
Sephora Launches Birchbox Style Subscription Commerce Box

Sephora Launches Birchbox Style Subscription Commerce Box

Igor Beuker - August 11, 2015

Finally, a retail beauty brand is embracing the trend called sub-commerce: Sephora is launching a Birchbox-like subscription commerce service called Play! In my daily work as a futurist, journalist, and speaker, I am frequently...

Retail & eCommerce

How Starbucks Disrupts Its Own Marketing Strategy?

Igor Beuker - December 19, 2014

Reserving your lunch or dinner, and a nice bottle of wine? Believe it or not, but that’s now possible for Starbucks customers in the US. We took a look at the coffee giant’s new business and marketing strategy.

Marketing & Innovation

Igor Beuker

Igor Beuker

In the spotlights, Igor Beuker is a top marketing innovation keynote speaker and futurist known for his foresight on trends and technologies that impact business, economy, and society. With his radical vision and reliable voice, he inspires audiences around the world.

Behind the scenes, a social entrepreneur with 5 exits and angel investments in 24 social enterprises, an award-winning marketing strategist for brands like Amazon, L’Oréal, Nike and Unilever, and a seer for Fortune 500s, organizations, and governments.

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Igor Beuker

In the spotlights, Igor Beuker is a professional public speaker and futurist known for his foresight on trends and technologies that impact business, economy, and society. With his radical vision and reliable voice, he inspires audiences, puts butts in seats and gets rave reviews.

At conferences and on social media, described by audiences as “Burning Man meets TED” and frequently a trending topic as “Math Man in a world Mad Men.” People seem to love his authentic, bold, charismatic and witty personality.

After 2,500+ talks for leading brands and events, Igor jumped from the podium to the television screen. He still speaks 150 times per year. Never the same talk twice.

Behind the scenes, a serial entrepreneur with 5 exits and an angel investor in 24 social startups. Board member at next-level media firms, changemaker at Rolling Stone Culture Council, Hollywood sci-fi think tank pioneer, award-winning marketing strategist for Amazon, L’Oréal, Nike, and a seer for Fortune 500s, cities, and countries.

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