igor beuker

Category: Retail & eCommerce

Amancio Ortega: Zara Founder, Fashion Titan & Self-Made Billionaire

Igor Beuker - June 11, 2024

What can we learn from fast fashion titan and Zara founder Amancio Ortega, the Spanish self-made multi-billionaire and social entrepreneur? His fashion retail empire, Inditex, includes brands such as Zara, Bershka, and Stradivarius. For my...

Retail & eCommerce
marie_kondo_scam_shop_marketing_innovation_keynote_speaker_Igor_Beuker

Netflix Star Marie Kondo Now Sells Us Shit We Don’t Need

Igor Beuker - December 4, 2019

A few years ago my family suddenly labeled me as a semi-hoarder. Oh boy, have they terrorized me with ‘The Life-Changing Magic of Tidying Up’ by Marie Kondo. The process that should ‘spark joy’...

Retail & eCommerce

New Retail Record: Alibaba Singles Day 2018 Hits $30.8 Billion

Igor Beuker - November 12, 2018

On Singles Day 2018 China’s e-commerce giant Alibaba smashed all worldwide digital shopping and retail records, hitting the staggering amount of $30.8 billion in online sales. In just 24 hours! That topped the $25.3...

Retail & eCommerce

Shazam For Fashion, New Trends & Tech To Boost Retail Revenues

Igor Beuker - February 8, 2016

Shazam for fashion? Retail chain John Lewis operating in Great Britain, has launched a ‘Shazam for fashion‘. The findSimilar search function in the retailer’s iPad app uses image recognition to recommend to customers fashion...

Retail & eCommerce

Why Amazon Is A Search Engine That Will Take On Google?

Igor Beuker - September 22, 2015

Forget about the search engines from Yahoo! and Microsoft, it is Amazon who will take on the mighty search mogul Google. Why the hell Amazon? A story for the nonlinear minds… Because like no...

Retail & eCommerce
Sephora Launches Birchbox Style Subscription Commerce Box

Sephora Launches Birchbox Style Subscription Commerce Box

Igor Beuker - August 11, 2015

Finally, a retail beauty brand is embracing the trend called sub-commerce: Sephora is launching a Birchbox-like subscription commerce service called Play! In my daily work as a futurist, journalist, and speaker, I am frequently...

Retail & eCommerce
10 Retail Marketing Trends From DMF Dubai by Pro Public Speaker Igor Beuker

DMF Dubai: Igor Beuker Explores Trends In Retail & eCommerce

Igor Beuker - March 19, 2015

In my keynote at Digital Media Forum Dubai on 24 March 2015, I explored the trends in retail and e-commerce. From an innovation point of view, for retailers, digital means much more than just...

Retail & eCommerce