Why is customer experience the next competitive advantage?

Customer experience is the next competitive advantage because AI is commoditizing products and features fast. I predict the journey, not the product, will decide loyalty, reputation, and growth. Soon every rival can match what you sell. No rival can easily clone how it feels to buy, use, and trust you. And the customer changed too. The customer is no longer king. Gen Z are dictators. They do not complain and they do not negotiate. They swipe you out of their lives in a nanosecond. Experience is the moat competitors cannot screenshot.