LLM advertising.
What is GEO and why does it matter for LLM advertising?
Generative Engine Optimization: getting your brand named inside the AI answer, the way SEO got you onto page 1 of Google. Once the machine answers the question, ranking matters less than being the recommendation. The new battle is for who owns the answer, the recommendation and the transaction.
Igor's predictions on LLM advertising
Questions about LLM advertising, answered
What is GEO and why does it matter for LLM advertising?
Generative Engine Optimization: getting your brand named inside the AI answer, the way SEO got you onto page 1 of Google. Once the machine answers the question, ranking matters less than being the recommendation. The new battle is for who owns the answer, the recommendation and the transaction.
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