Digital Audio & Podcast Popularity Will Be Off The Charts By 2025
Igor Beuker - April 1, 2020
Digital audio and podcast popularity have been part of my keynote speeches. In these talks, I showed how podcasting is finally taking off, and why podcasts will be off the charts by 2025. I curated my...
Tech & AI vs. Humanity: Stephen Hawking’s Last Stirring Words
Igor Beuker - March 19, 2018
Legendary English physicist, cosmologist, author, and award-winning mastermind Stephen Hawking’s last stirring words to the internet really touched me. Two years ago, his last post was to the public internet forum a Reddit AMA,...
Will Facebook Inc. Continue Its Takeover Of Advertising In 2018?
Igor Beuker - January 29, 2018
Facebook Inc. will continue its takeover of advertising in 2018. This story is a prequel to the keynote speeches I will deliver at marketing and media conferences this year. I will talk about how...
The Secret To Data Driven Integrated Digital Marketing
Igor Beuker - February 10, 2015
Most CMOs and their agencies are still thinking in terms of advertising campaigns instead of data-driven integrated digital marketing programs. Mad Men CMOs. We hear them roar on a quarterly, monthly, or sometimes weekly...
Nike Turns Runner’s Data Into 100.000 Personalized Videos
Igor Beuker - January 13, 2015
Nike turns running data into 100.000 personalized videos in their new campaign dubbed Our Year. See how Nike takes community marketing to the next level.
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