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AI Disrupting Marketing & Media | Math Man Magazine | February 2026→
AI WILL DEMOLISH THE BIG 5 MARKETING AND MEDIA AGENCY NETWORKS.→
/////Marketing, Media, Advertising, and MarTech
How many jobs do the Big 5 agencies have at risk?
400,000. The holding companies employ more people than most airlines, and the 3 things those people do, billable hours, media buying and creative production, are exactly what AI automates first. The 4 stages ran 2005 to 2030: distribution, media buying, optimization, creation. Creation is the last one.
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