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MORE THAN 90% OF SOCIAL MEDIA IS SYNTHETIC OR ARTIFICIALLY AMPLIFIED.→
AUDIENCE-FIRST COMPANIES: 10 HIT $1 BILLION A YEAR BY 2030.→
CREATOR BRANDS HIT $10 BILLION. MAD MEN RENT, MATH MEN OWN.→
/////Creators, Influencers, and Celebrity Brands
Why does Igor Beuker say a feed is a rented room?
Because by 2030 more than 90% of social content is synthetic and organic human reach goes to zero. A feed is a rented room. A brand on a shelf is a house. I run the experiment myself: 1 edition of Math Man Magazine, 6.4 million views, zero agency, 55,000 misfits owned direct.
3 related prediction cards
MORE THAN 90% OF SOCIAL MEDIA IS SYNTHETIC OR ARTIFICIALLY AMPLIFIED.→AUDIENCE-FIRST COMPANIES: 10 HIT $1 BILLION A YEAR BY 2030.→CREATOR BRANDS HIT $10 BILLION. MAD MEN RENT, MATH MEN OWN.→More FAQs about Creators, Influencers, and Celebrity Brands
What are IRL influencers and celebrities?→How is China putting influencers on a leash?→Can AI replace a personal brand?→Why is media power shifting to creators?→Why study the creator economy?→What does OnlyFans reveal about creator monetization?→Your question not here? Ask Igor. 2 questions, unlimited for Misfits.
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