What is Igor Beuker's advice to CMOs?
Stop thinking in campaigns and start thinking in transformation. Igor Beuker tells CMOs to master AI and customer behavior, build owned audiences, and run marketing as a growth engine, not a cost center. He built and sold 5 martech companies on that playbook. The CMOs who survive the next decade will look like business builders, not ad buyers.
Answered by Igor Beuker · independent futurist · 84% Prediction Accuracy Rate