/////Marketing, Media, Advertising, and MarTech

What is the new ad stack?

Brand, AI platform, consumer. Upload a product, set a goal and a budget, and Meta or Google generates the ads, tests thousands of versions and improves them in real time. No planner, no buyer, no studio in the middle. The platforms took distribution, then buying, then optimization. Creation, 2024 to 2030, is the last layer.

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Answered by Igor Beuker · independent futurist · 84% Prediction Accuracy Rate

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