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Who is buying live sports?

Sovereign money. PIF owns Newcastle United and LIV Golf and hosts the 2034 World Cup. Abu Dhabi owns Manchester City. Qatar owns PSG. Fans see trophies. Strategic capital sees leverage: live rights keep subscribers, subscribers drive valuation, and the digital twin era comes next. They are buying infrastructure with a scoreboard.

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Answered by Igor Beuker · independent futurist · 84% Prediction Accuracy Rate

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