igor beuker

Category: Sports. Media. Entertainment.

Facebook's Meta-Morphose is a mega misstep of Mark Zuckerberg - Igor Beuker - Keynote Speaker

Why Facebook’s Meta-Morphose Is A Mega Misstep by Mark Zuckerberg?

Igor Beuker - October 31, 2021

Why Facebook’s Meta-Morphose is another mega misstep by Mark Zuckerberg? Is Zuck following Google? The big tech search giant rebranded its name into Alphabet in 2015. Or is Zuckerberg trying to eliminate the poisonous...

Sports. Media. Entertainment.
Squid Game: The Worldwide Box Office Hit Netflix Needed

Squid Game: The Worldwide Box Office Hit That Netflix Needed

Igor Beuker - October 9, 2021

Korean drama series Squid Game seems to be the worldwide box office hit Netflix needed. Season one of Squid Game pushed Netflix’s stock price over an all-time high. Netflix heavily invested in the drama...

Sports. Media. Entertainment.
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Best-Paid Athlete: UFC MMA Legend Conor McGregor KO’s Pandemic

Igor Beuker - May 18, 2021

The best-paid athlete of 2020 is UFC MMA legend, Conor McGregor. When ‘pandemic life’ hit athletes hard, Conor got back up and said: “You hit like a bitch.” Next, the Notorious MMA knocked out...

Sports. Media. Entertainment.
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Digital Audio & Podcast Popularity Will Be Off The Charts By 2025

Igor Beuker - April 1, 2020

Digital audio and podcast popularity have been part of my keynote speeches. In these talks, I showed how podcasting is finally taking off, and why podcasts will be off the charts by 2025. I curated my...

Sports. Media. Entertainment.
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Will Facebook Inc. Continue Its Takeover Of Advertising In 2018?

Igor Beuker - January 29, 2018

Facebook Inc. will continue its takeover of advertising in 2018. This story is a prequel to the keynote speeches I will deliver at marketing and media conferences this year. I will talk about how...

Sports. Media. Entertainment.

How CMOs Can Harness The Power Of Dark Social?

Igor Beuker - September 27, 2015

When some brands and publishers revealed their data on dark social, I was shocked and felt it was time to share some actionable social insights with CMOs. If 90% of your content and link...

Sports. Media. Entertainment.
Keynote Igor Beuker: The Future of Retail & eCommerce

Publishers Get Profitable With Programmatic & Waterfalling

Igor Beuker - March 4, 2015

Publishers of magazines and newspapers have been under pressure for quite some years now. There’s an old journalism saying that goes, “If it bleeds, it leads.” But terror attacks and plane crashes no longer...

Sports. Media. Entertainment.