How Sportswear Brand On Battles Industry Giants Nike & Adidas?
Igor Beuker - September 18, 2024
Discover how sportswear brand On, founded by athlete Olivier Bernhard, has disrupted the market with innovative designs and strategic partnerships, challenging giants like Nike, Adidas, and Under Armour. Swiss startup On is rapidly becoming...
Alex Cooper ‘Call Her Daddy’ Podcast Show Inks $125M SiriusXM Deal
Igor Beuker - September 2, 2024
Alex Cooper, the female host of the controversial ‘Call Her Daddy‘ hit podcast show, just inked a $125 million deal with SiriusXM. The podcast industry has been buzzing about Alex Cooper’s groundbreaking agreement. What...
Truth Social: Donald Trump’s IPO $8 Billion Hit Or A Meme Stock Saga?
Igor Beuker - April 22, 2024
Truth Social, former President Donald Trump’s social media platform, debuted on the NASDAQ stock exchange on March 26, 2024. Trump’s roller-coaster ride raises eyebrows and divides opinions. Trump Media & Technology Group began publicly...
Why Facebook’s Meta-Morphose Is A Mega Misstep by Mark Zuckerberg?
Igor Beuker - October 31, 2021
Why Facebook’s Meta-Morphose is another mega misstep by Mark Zuckerberg? Is Zuck following Google? The big tech search giant rebranded its name into Alphabet in 2015. Or is Zuckerberg trying to eliminate the poisonous...
Squid Game: The Worldwide Box Office Hit That Netflix Needed
Igor Beuker - October 9, 2021
Korean drama series Squid Game seems to be the worldwide box office hit Netflix needed. Season one of Squid Game pushed Netflix’s stock price over an all-time high. Netflix heavily invested in the drama...
Best-Paid Athlete: UFC MMA Legend Conor McGregor KO’s Pandemic
Igor Beuker - May 18, 2021
The best-paid athlete of 2020 is UFC MMA legend Conor McGregor. When ‘pandemic life’ hit athletes hard, Conor got back up and said: “You hit like a bitch.” Next, the Notorious MMA knocked out...
OnlyFans Economics? 120 Million Fans Spent $2.3 Billion In Transactions
Igor Beuker - May 10, 2021
The pandemic pushed OnlyFans economics to a staggering 120 million fans who spent a sloppy $2.3 billion in transactions last year. OnlyFans isn’t only for sex workers and porn stars anymore. It has become Hollywood’s...
Social Audio App Clubhouse: Trend Or Unicorn That Will Fade To Black Soon?
Igor Beuker - March 29, 2021
As an international speaker, I get a lot of questions about the social audio app Clubhouse. Is the fresh Unicorn a trend, or is it a hype that will fade to black soon? These...
Digital Audio & Podcast Popularity Will Be Off The Charts By 2025
Igor Beuker - April 1, 2020
Digital audio and podcast popularity have been part of my keynote speeches. In these talks, I showed how podcasting is finally taking off, and why podcasts will be off the charts by 2025. I curated my...
Will Facebook Inc. Continue Its Takeover Of Advertising In 2018?
Igor Beuker - January 29, 2018
Facebook Inc. will continue its takeover of advertising in 2018. This story is a prequel to the keynote speeches I will deliver at marketing and media conferences this year. I will talk about how...
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