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Sports. Media. Entertainment.

Live sports rights reshape streaming. Celebrity brands become the model. Top keynote speaker Igor Beuker calls the moves where sports, media, and entertainment meet money.

LatestSports. Media. Entertainment.

Cristiano Ronaldo, Cause Athlete: Mobilizing 1 Billion Fans

Cristiano Ronaldo: CR7 mobilizes 1 billion fans as a cause-athlete and a global force for good. Story by keynote speaker and social entrepreneur Igor Beuker.

Jan 7, 20264.5M viewsRead article →
Marketing. Media. Advertising.

Augmented Reality: AR Market 10x, Hitting $600 Billion by 2030

Dec 8, 20251.6M
Sports. Media. Entertainment.

Dennis Rodman 'Bad as I Wanna Be': A Playbook for Misfits

Nov 29, 20254.1M
Sports. Media. Entertainment.

Musk vs. Netflix: Culture Wars, Cancel Calls—The Price of “Woke”

Nov 12, 2025592.3K
Marketing. Media. Advertising.

Who Will Buy Google Chrome? DOJ Breaking Up Big Tech

May 13, 20252.4M
Sports. Media. Entertainment.

OnlyFans Breaks 2024: $10 Billion In Transactions & 300+ Million Fans

Feb 17, 20253.4M
Sports. Media. Entertainment.

Bluesky Soars: Pushing Meta Threads Into The Innovation Graveyard

Dec 10, 20244.5M
Retail & eCommerce

How Sportswear Brand On Battles Industry Giants Nike & Adidas?

Sep 18, 20242.3M
Sports. Media. Entertainment.

Alex Cooper ‘Call Her Daddy’ Podcast Show Inks $125M SiriusXM Deal

Sep 2, 20243.6M
FinTech. Blockchain. Crypto. ETF.

Truth Social: Donald Trump's IPO $8 Billion Hit Or A Meme Stock Saga?

Apr 22, 20242.3M
Marketing. Media. Advertising.

Why Facebook's Meta-Morphose Is A Mega Misstep by Mark Zuckerberg?

Facebook's name change to META is a Mega Misstep by Mark Zuckerberg. Discover here why both timing and strategy are wrong. Igor Beuker explores.

Oct 31, 20213.2M
Sports. Media. Entertainment.

Squid Game: The Worldwide Box Office Hit That Netflix Needed

Igor Beuker on Squid Game: Netflix’s global hit, stock impact, Season 2 expectations and whether Squid Game NFTs are next.

Oct 9, 20214.7M
Marketing. Media. Advertising.

Best-Paid Athlete: UFC MMA Legend Conor McGregor KO's Pandemic

Igor Beuker breaks down how Conor McGregor became 2020’s highest-paid athlete, earning $180M with UFC fame and Proper No. Twelve whiskey.

May 18, 20217.7M
Marketing. Media. Advertising.

OnlyFans Economics? 120 Million Fans Spent $2.3 Billion In Transactions

Igor Beuker on OnlyFans economics: 120M fans spent $2.3B as the platform grew beyond adult content into Hollywood’s pandemic side hustle.

May 10, 20218.7M
Marketing. Media. Advertising.

Social Audio App Clubhouse: Trend Or Unicorn That Will Fade To Black Soon?

Discover if podcasting platform Clubhouse is the next big social media trend or a fading unicorn. Marketing speaker Igor Beuker explores the future of social audio.

Mar 29, 20216.5M
Geopolitics. Big Tech. Freedom.

Digital Audio & Podcast Popularity Will Be Off The Charts By 2025

Podcasting became big business: Joe Rogan made $30M in 2019. Foresight on the podcast boom by keynote speaker Igor Beuker.

Apr 1, 20204.7M
Sports. Media. Entertainment.

Will Facebook Inc. Continue Its Takeover Of Advertising In 2018?

Jan 29, 201856.4K
Retail & eCommerce

Alibaba Singles Day 2016 Hits $17.8B – Inside Jack Ma's Math Man Brain

Nov 11, 2016137K
Sports. Media. Entertainment.

How CMOs Can Harness The Power Of Dark Social?

When some brands and publishers revealed their dark social data, I was shocked and felt it was time to share some actionable social insights with CMOs.

Sep 27, 20151.1M
Sports. Media. Entertainment.

Publishers Get Profitable With Programmatic & Waterfalling

Publishers' main challenges are keeping up with the trends and technologies of the 21st century. Marketing speaker Igor Beuker gets them profitable again.

Mar 4, 20151.6M
Marketing. Media. Advertising.

Nike Turns Runners' Data Into 100,000 Personalized Videos

Nike turns running data into 100,000 personalized videos in its new campaign, dubbed Our Year. See how Nike takes community marketing to the next level.

Jan 13, 20152.5M